Driving the #17 Crown Royal Black Ford Fusion, Matt Kenseth captured the American Ethanol Green Flag Restart Award at Talladega Superspeedway this week, Matt’s first Cup victory of the year.

Crown Royal is the primary sponsor for Matt Kenseth and the No. 17 Cup Series team for 18 Cup events in 2010. “I’m excited about teaming up with Crown Royal,” said Kenseth, one of only five drivers in NASCAR history to win the Cup rookie of the year award, a Cup championship and the Daytona 500.

Duty Free Canada carries Crown Royal Delux, Crown Royal Black, Crown Royal Extra Rare, Crown Royal Reserve, and Crown Royal Cask No.16. Visit one of our stores to pick up your favourite Crown Royal.